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Newsletter Archive: 2012
The Impact Of Google Shopping On Online Retailers
Earlier this month, Google announced the official date that all Google Shopping results in the U.S. would come from merchants who are Product Listing Ads advertisers. That date was October 17 – Wednesday.

Date: 2012-10-24

Why a "Fan" is not a business metric
Most companies are getting involved in social media, but few are able to report its real value. According to eMarketer, only 13% of marketers feel they are "very effective" at measuring social media efforts.

Date: 2012-10-23

New Payment Service Launched By Groupon
As reported a few months back, Groupon has been testing its own payments service and Square competitor. Today, the company officially unveiled it. It's called Groupon Payments.

Date: 2012-10-03

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