|September 3, 2014|
|The E-Commerce Categories Growing The Fastest|
|By Chris Crum|
Nielsen says online purchase intention rates for over half of the twenty-two consumer product categories it measures have doubled between 2011 and 2014. The categories seeing the highest growth are ebooks, event tickets, computer software, sporting goods, toys and dolls, music, videos/DVDs/games, baby supplies, flowers, cars, alcoholic drinks, and pet-related products.
Half of people surveyed, the firm says, plan on buying clothing or making an airline or hotel reservation using an online device within the next six months.
Not as many people are buying groceries or other consumable products online, it says, but there there is growth in that area. Here’s a chart looking at the changes over the past three years [...]
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|Shipping Configuration Tool Gets Added To Google’s Merchant Center|
Google announced this week that it has launched a new shipping configuration tool in Merchant Center aimed at making it easier to configure shipping rates. The idea is that this will help merchants’ prices remain consistent with what Google shows users.
“Imagine a shopper has searched for a product on Google Shopping and found the perfect offer at the perfect total price inclusive of shipping,” explain Angelika Rohrer and Sven Herschel of the Google Shopping Team. “They reach checkout on the merchant’s [...]
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|Pinterest and Shopify have teamed up to automatically enable Rich Pins for all Shopify merchants. Rich Pins are pins that contain extra information compared to regular ones. Pinterest has five different kinds: Product Pins, Recipe Pins, Movie Pins, [...]||
In my last post, I highlighted 5 warning signs that your website sucks along with some tips to make it, um… unsuck. This time, let’s take a deeper look at how you can do the “unsuck” part even more effectively.
First off, let’s define terms. Many business people think an e-Commerce website is limited only to those sites [...]
|Google announced that Google Shopping Express is bringing overnight delivery to Northern California (from Fresno and Porterville in the south to Eureka and Crescent City in the north). The new overnight service is available immediately in [...]|
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