|March 19, 2014|
|ShopVisible Study: 30% of Ecommerce Site Traffic Came from Mobile in 2013!|
|By Navneet Kaushal|
| It might be tiny, compact and petite but no doubt, it is a small wonder. According to a recent report released by ShopVisible 30% of the e-commerce traffic in 2013 was drawn from mobile devices including those slim and skimpy smart phones and shiny black tablets.
However, contrast to their massive traffic percentage, the report revealed that the mobile devices rank far below the traditional desktops and laptops when it comes to online sales. According to the statistics, they contribute only 15% to the total online sales, of which 11% is accredited to tablets and the remaining 4% comes from mobile phones, whereas the desktop users contribute to 85% of the net sales online.
The reluctance of retailers to invest in mobile-optimized versions of their websites has been a common trend in e-commerce over the years. But as smart phones are gaining popularity over desktops and laptops, the report suggests, that it is a smart choice to equip your website with a mobile version. [...]
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|Matt Cutts Talks About A Typical Day In Spam-Fighting|
|The latest "Webmaster Help" video from Google is an interesting (and long) one. Google webspam king Matt Cutts talks about a day in the life of someone on the webspam team. [...]|
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|How SMB eCommerce retailers can turn everyday challenges into sales|
| Small and mid-sized eCommerce retailers face many challenges online. As a marketer, I’m drawn to three primary areas of interest:
• How to help online retailers keep pace with evolving sales channels, e.g. search landscape, social developments, mobile design, and optimization.
• How to help online retailers keep growing and increase revenue from non-paid sources. [...]
|Amazon Rumored To Have Kindle Checkout System, P2P Payments||Make a Winning eCommerce Shopping Experience||How to Differentiate Your Product in Search Results: 5 Rich Snippet Types for Ecommerce|
|Late last year, Amazon acquired some technology and engineers from PoS solutions company Gopago. This was reportedly a catalyst for what will soon become a new Kindle-based checkout system for physical retailers as well as a PayPal-like P2P [...]||There are many pitfalls to running an eCommerce website. Making a winning eCommerce shopping experience means easy to order, fast (and free) delivery, and actually delivering what was ordered. While the shopping experience itself may seem like the most important element of running an eCommerce business, the most attractive online store [...]||In 2011, the Moz blog came out with an article: “Schema markup: why you’re behind if you’re not using it”. Almost three years later, this statement is, in my opinion, truer than ever. While doing some online holiday [...]|
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